↧
What will marketing do for Brown, Cameron and Clegg in the election?
It’s the ads wot dun it for Obama. With $150m he massively outspent McCain. On TV, phone calls, mail, online ads, networking, virals, press, PR etc….He spent over $2 million on Google alone....
View ArticleThe worst election advertising ever?
Election advertising sets very low standards and this year is failing to keep them. What can explain the creative paralysis that has infected the party HQs and their appointed agencies? I’m not...
View ArticleIs this a TV or an internet election? Vote now!
The single most dramatic event of the whole election was the first televised debate between Brown, Cameron and Clegg. It fundamentally changed the dynamics of the whole campaign. From that moment,...
View Article
More Pages to Explore .....